Our client is looking for a Digital Designer to join their Cape Town team and help shape impactful digital experiences for brands operating in a fast-moving online environment.
This business sits at the intersection of digital marketing and technology, helping companies strengthen their online presence through smart strategy, targeted engagement, and performance-led digital execution. With a strong focus on customer experience, data-informed campaigns, and measurable commercial outcomes, they are looking for a designer who can bring ideas to life in a way that is both visually strong and strategically effective.
This is an excellent opportunity for a designer who understands that great creative is not just about aesthetics. It is about influence, engagement, conversion, and consistency across every digital touchpoint.
About the role:
As the Digital Designer, you will be responsible for producing high-quality digital creative that supports marketing campaigns, promotional activity, product launches, and broader brand initiatives. You will take campaign ideas and marketing briefs and transform them into compelling assets across web, mobile, email, social media, and motion-based formats.
Working closely with internal teams across marketing, CRM, product, and other functions, you will play a key role in ensuring creative output is engaging, responsive, on-brand, and aligned to campaign objectives.
This role suits someone who is creatively ambitious, digitally fluent, and comfortable operating in an environment where speed, quality, and performance all matter.
What youll be doing:
You will turn campaign strategies, marketing briefs, and promotional concepts into visually engaging digital assets designed to capture attention and drive action. Your work will span a variety of formats and platforms, giving you the chance to contribute across multiple areas of the digital customer journey.
Your key job responsibilities will include:
- Designing conversion-focused creative for web, mobile, email, and social channels
- Producing high-impact campaign assets including stills, GIFs, carousels, and motion-based content
- Creating responsive, mobile-first designs that reflect user behaviour and platform best practice
- Designing and animating video and motion content for social and digital platforms
- Supporting campaign launches, promotional calendars, and wider marketing initiatives
- Contributing to the evolution and consistency of brand and campaign design guidelines
- Building campaign toolkits to support consistent execution across digital channels
- Collaborating with cross-functional stakeholders to deliver creative aligned with business and campaign goals
- Keeping up to date with emerging design trends, platform developments, and digital best practice
- Continuously improving creative quality, efficiency, and output
What our client is looking for
To succeed in this role, you should bring solid experience in digital design along with a portfolio that shows your ability to create campaign-led creative for online audiences.
The requirements are:
- A minimum of 2 years experience in a digital design role
- Experience gained within iGaming, digital marketing, online platforms, or agency environments
- A strong portfolio demonstrating high-quality digital campaign creative
- Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign
- Working knowledge of HTML, CSS, and JavaScript, with Angular or React exposure seen as advantageous
- A strong understanding of digital and social media asset formats
- Solid knowledge of responsive design, accessibility, and mobile-first principles
- Strong attention to detail and the ability to maintain brand consistency across all output
- The ability to work at pace, manage deadlines, and deliver under pressure
What will make you a strong fit
This role is well suited to someone who combines creativity with commercial awareness and understands how design supports broader marketing performance.
You are likely to thrive in this environment if you:
- Think creatively but always with the end user and campaign objective in mind
- Take ownership of your work and hold yourself to high standards
- Have a sharp eye for detail and take pride in polished execution
- Work well collaboratively but are equally comfortable managing your own workload
- Perform well in fast-paced environments where priorities can shift quickly
Why this opportunity stands out
Digital design has become central to how modern brands communicate, connect, and convert. In this role, your work will directly support customer engagement, campaign performance, and brand growth across a wide range of digital channels.
For the right person, this is more than a design role. It is a chance to join a digitally focused business where creativity, technology, and performance come together to deliver meaningful commercial impact.
If you are a confident Digital Designer ready to create work that is both visually strong and results-driven, this could be the right next move.
Apply now by sending your CV to contact@initiateinternational.com
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